White Label SEO Services from India
We're the execution team sitting behind your agency's brand, not another vendor your client has to hear about.
Your client never needs to know we exist. That's the entire point.
If you're an agency owner, you already know the math: you can hire locally at full cost, string together freelancers you have to manage yourself, or find a delivery partner who works quietly enough that your client only ever sees your name on the report. We do the third one. Strategy calls, deliverables, dashboards and audits go out under your brand. We don't email your client, we don't join their calls, and our logo doesn't appear anywhere they can see it.
Key takeaways
- Everything we produce - audits, reports, decks - ships unbranded or under your agency's brand, never ours.
- We work under NDA and have zero direct contact with your client at any stage.
- Capacity is organized in pods, so you can scale from one client to a full book of business without renegotiating structure every time.
- Pricing is a range depending on scope and volume, built so you retain a healthy margin on top of it.
What "white label" actually means in how we work
White label isn't just "we don't put our logo on it." It changes how we build every deliverable. Audits are formatted as blank templates you can rebrand in minutes. Reports use your color scheme and terminology if you send us a brand kit; if you don't, we keep everything neutral enough to forward as-is. Strategy decks are written assuming your account manager will present them, so the language is client-facing, not agency-internal jargon your client would find confusing coming from "outside."
NDA-friendly, by default
Every partner engagement starts with an NDA, not as a courtesy but because it's the only way this model works. Your client relationships, your pricing, your strategy notes with us stay contained to the agency-Tikbo relationship. We don't reference your clients in our own portfolio, case studies, or sales conversations, and we don't reach out to your client directly under any circumstance - no calls, no emails, no LinkedIn messages, ever. If a client-facing situation comes up that needs input from our side, it routes through you.
What we will do, and what we won't
| We will | We won't |
|---|---|
| Deliver unbranded audits, reports and decks | Put our logo, name or watermark anywhere client-facing |
| Join your internal strategy calls if useful | Contact your client directly by email, call or chat |
| Match your reporting cadence and terminology | Reference your clients in our own marketing or case studies |
| Scale a pod up or down with your pipeline | Lock you into a fixed headcount regardless of workload |
How pods and capacity work
Instead of assigning one generalist to your account, we build a pod: an SEO strategist, a content or technical specialist, and a project lead who owns your reporting cadence. That pod scales with you. One client keeping a single specialist mostly busy is fine to start; a growing book of business gets a dedicated pod sized to the workload, not a queue of overworked freelancers. This is also how we avoid the classic outsourcing failure mode where quality drops the moment volume goes up - see our notes on offshore SEO mistakes for the pattern we specifically built pods to avoid.
Where white label PPC fits in
SEO is usually the anchor service, but a growing number of our agency partners also route white label PPC management through us once they see the SEO reporting hold up. Same rules apply: unbranded dashboards, no client contact, and campaigns built to your agency's account structure rather than ours.
Pricing: framed as a range, built around your margin
We don't publish a flat rate card because scope varies too much between a single-location local SEO client and a 20-location enterprise account. What stays consistent is the model: you set the retail price to your client, we quote you a wholesale range based on scope and monthly volume, and the gap is your margin. Agencies typically retain a meaningful markup on top of what we charge, which is the whole reason the model works at scale rather than as a one-off subcontract. For context on why this arbitrage exists in the first place, see why US agencies outsource to India.
Timezone: built for overnight delivery
For US and UK partners, our working day starts as yours ends. Send us work at 5pm your time and it's often back in your inbox before your team logs in the next morning. That overnight cycle is a real operational advantage, not a marketing line - it means you can promise faster turnaround to your own clients without adding headcount.
If you're an agency owner weighing whether to hire, freelance-patch, or partner, email hello@tikbo.in or go to our contact page and we'll walk through a pod structure that fits your current book of business.
Frequently asked questions
No. We don't contact your client, our name doesn't appear on any deliverable, and we don't reference your accounts in our own marketing. Everything ships under your agency's brand.
Yes, an NDA is standard on every white label partnership before any client information changes hands.
A pod is a small dedicated team - typically a strategist, a specialist and a project lead - that scales with your workload, rather than a single freelancer who becomes a bottleneck as your account grows.
SEO is the core, but many partners also route PPC management and web development through us under the same white label terms.
We quote a range based on estimated scope and monthly volume during onboarding, then finalize once we see the actual account requirements, always leaving room for your margin.
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